Friday, June 4, 2010

Gay-Friendly McDonald's Ad Goes Viral

A new commercial for McDonald’s in France is generating a tremendous amount of Buzz online.

In the spot, a teenage boy sits in a McDonald's booth, looking at his class picture, when his phone rings. "I was just thinking about you," he says, with obvious affection. "I miss you, too" he replies, and then says that he has to go. His dad is coming to the booth with their food. Father sits across from son and comments that he was "quite the ladies' man" when he was his son's age. Dad then looks at the class picture and remarks that "it's too bad" that his son's class is all boys. The son can only smile.

The point, of course, is that the son is gay. Following that reveal, a tagline reads "Come as You Are" in French. "We wanted to show society the way it is today, without judging. There's obviously no problem with homosexuality in France today," Nathalie Legarlantezec, a McDonald's spokesperson, told French media. The ad airs only in France, but thanks to online video sites, it quickly went viral. It already has well over one million views on YouTube.

To read more:

No comments:

Post a Comment